Bike Devil History

From our humble beginnings...


Bike Devil, it’s a bit of an Animal…..

Bike Devil was established back in 2006 as Bike Animal and in 2007 was Title Sponsor for the Honda Satellite Team that supported Leon Camier’s rookie year in BSB and Ian Hutchinson in Supersport. In following years Bike Animal continued to build its brand and reputation in Motorcycling also working with Guy Martin, the late Karl ‘Bomber’ Harris, Stuart Easton. Bike Devil also managed a number of music events including the BMF Show putting on Motorcycle fans, and punk legends, ‘The Damned’ as headliners. 

Bike Devil Logo

We also unleashed the BikeAnimalettes (now BikeDevilettes) into the world of Motorcycling, and you can’t miss the blaze of yellow.

Following a dispute over its name shortly after, by a large (at the time) clothing brand, the Animal became the Devil and focused on offering Bike Insurance. Bike Devil now offers great and bespoke deals on Insurance and Bike Recovery, with new products being developed all the time. All with one person in mind – the Biker and their Motorcycle. Together, with a specialised and dedicated Motorcycle Claims and Legal team to support you, we’ll tailor a policy for you including, as one example, those young Superbike riders and those still on a provisional license (subject to T&C’s).

Bike Devil will ensure you have the best cover available to protect your ride.

Bike Devil Racing is also back in this year’s British Superbike Championship in Superbike and Bike Devil MV Agusta in Superport and Superstock.

Log On, Tune In, Ride Out…..